History of metallic credit cards
Actually this product is not new. Metal cards have been around for 20 years, yes two decades, although many people still do not even know that there is a possibility that the card is made of a material other than plastic.
There are titanium and even gold cards to obtain the highest credit limits and to be able to enjoy many additional services, without forgetting the social or image prestige that owning one of these jewels gives.
In the business world when an idea works it is inevitable that an army of imitators will want to copy or use the idea in their own field. Thus, since the birth of the black card, the number of metal cards from various entities has not stopped growing.
The current trend of having commission-free cards, a large part of the applicants for this new card were not big businessmen or famous people but famous millennials, young people born in the 80s and 90s.
The interpretation of this fact at a psychological level can be sophisticated, but at first glance it seems that the urgency of recognition or of being up to date is above true economic or functional needs.